The successful campaigns that always get high conversation because of some best practice and depth optimization on landing page. That can help you to optimize the perfect strategy plan for your landing page. You will need to understand who your target market is, and how to stand out from the crowd.
Hosting landing pages directly on your web site will Increase qualified leads and increase your ROI(Return On Investment). Optimizing your landing page will growth conversions exponentially. a lot of leads for your business equals a lot of ROI for your bottom line.
Time is your most valuable resources – every second that goes by disappears forever. You can save hours of wasted time by going over these 6 essential before making strategy plan for landing page.
1. Define a SMART goal for your landing page.
- Is it to generate new leads? If so, how many new leads per month are you aiming for?
- Is it for direct sales? What is your conversion rate right now and where do you want it to be?
- Are you having a contest? How many people gave you their email address?
2. Describe your target customer with 5 traits.
For example: Where do they shop? How old are they? What magazines / forums do they read? What is their average salary?
3. Identify 20 keywords that your landing pages should target.
Get inside the head of your customer. If you wanted to buy a product online, what keywords would you type into Google? Do you know what the most popular searches for your product is?
4. Identify related and competing services.
Who is your biggest competitor? Does what they do work? Why? Can you improve upon it?
5. Describe the problem you’re solving like a customer would.
How much background information does a typical customer have? Never assume they know what you know. Put yourself in their shoes for just a minute and write out what the problem is in their words.
6. Capture the 5 best headlines you’ve seen.
Sometimes the inspiration you need is right around you. Write them down and don’t be afraid to “borrow” them.
No comments:
Post a Comment